Zenmark helps clients of every shape and size design the structural foundations upon which brands rest and grow.

It starts with a rigorous process in which art meets architecture and hard work makes magic.

This Verbal Design approach shows up in our core competencies:

Naming, Brand Architecture, and Trademark Research — as well as in our highly specialized practice in Life Sciences.

Whether you need a new name, help with your brand architecture, or more precise insights into current market perceptions, feel confident your problem is solved.

Core Criteria: The distilled essence of the Discovery Phase; a set of 3 to 5 words and/or short statements which represent the ideal impressions you’d like to elicit within the heats & minds of your target audience(s).